Crown Where Footy Gets Loud Campaign
Crown
Crown's sports-focussed venue The Pub is one of the best spots in Melbourne to watch the big games. To drive this message and position itself as footy's second home, Immediate developed "Where Footy Gets Loud"; an ownable campaign and identity that allowed Crown to encapsulate and promote The Pub's sports watching facilities, atmosphere and F&B offering. As part of the Where Footy Gets Loud campaign, Immediate designed, developed and executed a season-long consumer and community footy promotion, destination website, in-venue signage and POS, and an AR Photobooth experience featuring the Toyota AFL Premiership Cup and Jono Brown
Involvement
Campaign Strategy | Creative Platform | Campaign Identity | Website Design & Build | Design & Artwork | Animation & Motion Graphics Execution

