Penfolds Magill Estate AO

Penfolds

As part of the Australian Open, Penfolds Magill Estate Restaurant popped up for a week at The Glasshouse in Melbourne, serving a first-class dining experience to local and international tennis fans. Immediate created a uniquely Penfolds experience at the Grand Slam; designing and styling the interior dining room, exterior entrance area, and accompanying facilities to flawlessly replicate the award-winning Magill Estate restaurant..

Involvement

Creative Direction | Environmental Design | Luxury Brand Activation