CADBURY Find The Ticket 2022

CADBURY

Now in its fourth year, Immediate is once again managing the CADBURY Find the Ticket promotion for Mondelez International. This national campaign is exclusive to Coles and continues to boast a generous prize pool of $500K. Now across eight block variants the promotion sees specially marked packs of CADBURY, OLD GOLD and (for the first time) CADBURY CARAMILK chocolate landing in Coles and Coles Express stores far and wide. In 2022 to mark 100 years of CADBURY being proudly made in Tasmania, shoppers not only have the chance of finding a $1,000 winning ticket inside pack, but they can also enter the major prize draw to win a trip to Tasmania valued at $10,000!

Involvement

Design | Execution | Promotional Management | Microsite Build | Winning Block Management | Legals